How to retain traffic to get more clicks on Ads
If you follow at least few of the strategies that we have discussed so far, you would ensure a good amount of traffic everyday. Once you reach this level, you should turn your attention towards keeping your visitors on your site for long. Your site should have the power to hold visitors otherwise no one will be there to click on the Ads. Here we will discuss the factors that can help to hold visitors. Let’s discuss the factors one by one.
The first and foremost thing that a visitor notices about your site is the design. If it does not look good, not a dazzling logo, neither a relevant title, you get a lower grade at the first place. So you have to think about the presentation of the site from the visitors’ perspective as well and come up with some artistic templates. Free templates are available on the net so that you can give your site a creative look.
The second factor is the Content. If your site does not have any content at all, displaying AdSense on your site does not make any sense. One of the major benefits of AdSense is it can sense the theme of the page from the content around and displays suitable Ads, so that your readers click on the Ads. So showing AdSense without Content is a flop scheme! And if you have put some content already but the quality of the content is not good, visitors would leave your site instantly. You must place good content on your site with catch headlines, suitable tags and all.
The third factor is the navigation of your site. I assume that your site has more than one page; then why don’t you interlink the pages and let your visitors browse others pages of your site! If a visitor does not click the Ads on the first page, may found an interesting Ad on the second page! So you have to make your site navigable and distribute the traffic across your portal.
Now some tricks to increase the number of clicks! Placement of the Ads highly influences number of clicks. You must try different positions and find out the most profitable place to display the Ads. Sometimes it lifting the Ads a bit higher or placing them within content works good. You also try different color schemes for your Ads. As colors have a direct impact on human mind, changing colors can increase the number of clicks surprisingly.
I do not think that these suggestions are not at all tough to accomplish. Let’s apply these theories and boost your AdSense money!
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